Accessibility

Alt Text Helper

Pick what the image is for, describe it in plain language, and get the right alt attribute plus copyable HTML. Everything runs in your browser.

Runs in your browser v1.0.0

Describe the image

No upload

The best alt text depends on why the image is on the page.

Describe what matters in the image instead of every detail.

Advanced options

Only used to build the copyable HTML snippet.

Recommended alt attribute

Informative

alt attribute value

A golden retriever leaps to catch a frisbee in a sunny park.

60 / 125 characters

A screen reader would announce

Image: A golden retriever leaps to catch a frisbee in a sunny park.

HTML

<img src="dog-frisbee.jpg" alt="A golden retriever leaps to catch a frisbee in a sunny park.">

How to write this alt text

  • Describe what matters in the image instead of every detail.
  • Keep it concise — around 125 characters or less.
  • Do not start with "image of" or "picture of"; screen readers already say that.

How it works

Alt text depends on an image’s purpose, not just its pixels. Choose a purpose, add a description, and the helper applies the WAI image-alt rules: informative images get a concise description, decorative images get an empty alt="", functional images describe the action, images of text repeat the words, and complex images point to a longer description. Everything is computed on this page — nothing is uploaded.